Marussia France

Marussia France distributes wines, sakes and spirits, produced both by Marussia Beverages and by third-party partners. Additionally, Marussia France is in charge of Mezan’s development and management. Marussia France has chosen a portfolio of selective premium and above brands. It offers a range of authentic, qualitative and complementary brands which positions Marussia France as an unmissable distributor. Currently, Marussia France’s priority is to increase brand’s awareness, with the right strategy, in all channels of distribution.

Marussia France is focused on prescription channels (On trade, Retailers both independent and chained, and Wholesalers). Dedicated brand activations support the business development both in terms of penetration, awareness and desirability. The distribution is diversified, including a dedicated portfolio for mass retail/off trade, to support growth. It guarantees this portfolio’s penetration by ensuring its availability in national retailers.

With 16 employees, Marussia France has a complementary and expert team to support its development: a whisky ambassador to educate both consumers and customers, an involved salesforce committed to both clients and brands to develop unique and strong partnerships, a head office team orchestrating daily operations with passion. The regional sales team is composed of 40 sales reps, with either independent or employee status.